LinkedIn Continues to See 'Record Levels' of Engagement, Revenue Up 34%
LinkedIn Launches New ‘Business Manager’ Platform, New B2B-Aligned Marketing Consultancy

LinkedIn’s adding some new tools to help marketers maximize their lead generation and brand building efforts, including a new Business Manager dashboard, a new B2B aligned, LinkedIn-native consultancy, and updated CRM and API integrations. The biggest update is its new

TikTok Adds New Screen Time Breaks, Usage Tracking Tools to Improve Digital Wellbeing
TikTok Adds New Screen Time Breaks, Usage Tracking Tools to Improve Digital Wellbeing

TikTok has added some new tools to help users track and manage the time they spend in the app, with break reminders to limit the endless scrolling in feed, and a new dashboard for monitoring screen time. It’s also implementing

LinkedIn Shares Insights into Ad Bidding Best Practices [Infographic]
LinkedIn Shares Insights into Ad Bidding Best Practices [Infographic]

Looking to get a better understanding of LinkedIn ads, and how you can maximize your paid campaigns in the app? If so, then this listing is for you. LinkedIn has published a new overview of the various bid types used

LinkedIn Launches New Ad Campaign to Highlight Rising Conversation in the App
LinkedIn Launches New Ad Campaign to Highlight Rising Conversation in the App

LinkedIn has launched a new ad campaign which aims to highlight the power of community on the platform, and how that can help to guide users in their career progression. The campaign, which is now live in the UK, India, and Germany,

Twitter Shares New Research into the Effectiveness of its Offensive Reply Warnings
Twitter Shares New Research into the Effectiveness of its Offensive Reply Warnings

Twitter has conducted new research into the effectiveness of its warning prompts on potentially offensive tweet replies, which it first rolled out in 2020, then re-launched last year, as a means to add a level of friction, and consideration, into

LinkedIn Ads Checklist: 19 Steps to a Successful Campaign [Infographic]
LinkedIn Ads Checklist: 19 Steps to a Successful Campaign [Infographic]

Are you just getting started with a LinkedIn advertising campaign? Want to ensure that you have all your bases covered? LinkedIn’s Marketing Solutions team provide an essential LinkedIn ads checklist in this infographic. They break things down as follows: Account

Google Expands Requirements for Ads Relating to Financial Products and Services
Google Expands Requirements for Ads Relating to Financial Products and Services

Google has announced an expansion of its rules around ads relating to financial products and services, in order to provide additional protection from fraud and scams for consumers in more regions. Google launched the first stage of its new financial

How to Create an SEO-Friendly Website: The Complete Checklist
How to Create an SEO-Friendly Website: The Complete Checklist

An SEO-friendly (i.e., search engine-friendly) website is one that is technically sound, delightful to use, and search-focused. Here’s a Venn diagram explaining this: An SEO-friendly website is the intersection of these three sets: If you want to design an SEO-friendly website

Meta Publishes Report into How the Pandemic has Changed the Way That People Connect [Infographic]
Meta Publishes Report into How the Pandemic has Changed the Way That People Connect [Infographic]

The way we interact has changed as a result of the pandemic – be it due to reduced face-to-face interaction, increased online connection, working from home, VR meet-ups, audio rooms, etc. And while we are slowly reverting back to a

LinkedIn Expands Streamlined 'Boost' Ad Option to LinkedIn Events
LinkedIn Expands Streamlined ‘Boost’ Ad Option to LinkedIn Events

LinkedIn’s expanding its streamlined ‘Boost’ ad option, with users now able to pay to amplify their LinkedIn event listings via the Boost process in the app. LinkedIn initially launched its ‘Boost’ option last year, providing a simple, quick way to