Local SEO: The Complete Guide
Local SEO: The Complete Guide

Local SEO is the way forward if you want to get more customers to your local business from organic search. But what is local SEO, how does it work, and which ranking factors matter? In this guide, you’ll learn how

4 Solid Pillars of Customer Retention [Infographic]
4 Solid Pillars of Customer Retention [Infographic]

Acquiring new customers gets more focus in marketing circles, but keeping those that have already made a purchase is just as – if not more important, and in order to do that, you need to have a retention strategy, which

At Least 66.5% of Links to Sites in the Last 9 Years Are Dead (Ahrefs Study on Link Rot)
At Least 66.5% of Links to Sites in the Last 9 Years Are Dead (Ahrefs Study on Link Rot)

The web is constantly changing, and pages get removed or redirected. This makes links to these pages go to a broken page or possibly a page that’s not like the original. This phenomenon is called link rot. Since January 2013, 66.5% of

TikTok Announces New Features and Programming for API Heritage Month
TikTok Announces New Features and Programming for API Heritage Month

TikTok has announced a range of new features to celebrate Asian and Pacific Islander Heritage Month, including a showcase of API creators as part of the next stage of its ‘Trailblazers’ program, as well as new in-app stickers to enable

Pinterest Shares Key Wedding Search Trends Ahead of Wedding Season
Pinterest Shares Key Wedding Search Trends Ahead of Wedding Season

Tis the season for weddings, and Pinterest has published some new insights into key wedding ceremony trends, to help businesses plan for what’s coming, and highlight what people are looking for as they celebrate their big day in the coming

Facebook User Growth Back on Track, Revenue Declines in Q1
Facebook User Growth Back on Track, Revenue Declines in Q1

Facebook has managed to get its user growth back on track, lessening market concern, though revenue growth has slowed in Q1 2022, partly due to the war in Ukraine, among other issues. In its first performance update of the year,

Pinterest Adds 2 Million Users in Q1, Flags Ongoing Revenue Impacts
Pinterest Adds 2 Million Users in Q1, Flags Ongoing Revenue Impacts

Some not-so-great numbers in Pinterest’s latest performance update, with revenue increasing year-over-year, but declining quarter-over-quarter, while user growth has returned, though only slightly, with 2 million more monthly actives logging in in Q1. As you can see in this chart,

Google Will Now Enable Users to Request Removals for Search Results That Contain Personal Information
Google Will Now Enable Users to Request Removals for Search Results That Contain Personal Information

Google’s expanding its appeals process for the removal of search listings that include personal information, with users now able to request search index search omissions for web pages that list their address and contact info, among other potential identifiers. As

LinkedIn Continues to See 'Record Levels' of Engagement, Revenue Up 34%
LinkedIn Continues to See ‘Record Levels’ of Engagement, Revenue Up 34%

Microsoft has shared its latest performance update, which also includes the latest info on LinkedIn’s status, and how it’s growing amid the shifting, post-COVID job market. And it seems that LinkedIn is faring pretty well, with Microsoft reporting a 34%

10 Types of Blog Posts & How to Use Them Effectively
10 Types of Blog Posts & How to Use Them Effectively

When it comes to writing a blog post, there are multiple formats you can use—and it all depends on the goal of your article and what your audience is looking for. Here are some popular types of blog posts to know,