How We Plan Our Social Media Content Strategy at Later

Hack #5: Keep Assets Organized and Easy to Find  

If you’re running a social media account, you’ve probably maxxed out your phone storage at least once this year.  

Save your storage (and the frustration of finding “that” image) with our top asset organization tips: 

1. Create Saved Folders on Instagram and TikTok 

When inspiration strikes during your afternoon scroll, use Instagram and TikTok’s “save” tools to organize your ideas for later. 

Whether it’s potential UGC, pop culture moments to turn into memes, or creative inspiration for your next launch, save it all in dedicated folders that make finding that content in future much easier. 

TIP: Find out how to organize posts into saved collections on Instagram here.

2. Upload and Label Assets in a Media Library 

Later’s Media Library makes it easy for you to upload, store, and manage all your media in one place.

You can easily upload content from desktop, mobile, Dropbox or Google Drive in seconds, creating one central repository for you and your team members. 

You can also label your media with keywords to help categorize your content, making it super easy to find exactly what you need, when you need it. 

Media items are automatically labeled with “Used” once scheduled, so you can keep track of your content and easily review what you have left to work with.

It’s the most efficient way to keep your assets organized.

Source:, originally published on 2022-04-13 11:43:28