Are Facebook Pages Coming to Instagram Profiles?

If you scroll through Instagram on the web today, you might notice something different: Links to Facebook pages have started to show up in the Instagram profiles of select users.

The Facebook URLs show up at on a new line of text at the bottom of users’ Instagram bios. The hyperlinked text mimics the name of the Facebook page it links to. 

When you click on the URL, it takes you to the user’s Facebook page.

As of now, this feature is available on Instagram on the web, but not in the app. A quick peek at @teamkimye’s account shows us that while they have access to the feature on the web, their Instagram app account does not.

What do you think of Instagram testing Facebook links in users’ Instagram bios? Should we expect this feature on mobile soon? Let us know in the comments if you’re one of the lucky users with access to this new feature!

Ready to take your social media marketing to the next level? Later makes it easy for you to plan, manage, and schedule your Instagram posts!

Source: later.com, originally published on 2021-07-08 18:33:55