Whether your goal on LinkedIn is to educate your audience, drive new leads, or grow your personal brand, here are six examples to draw inspiration from:
1. Tobi Oluwule
Tobi’s LinkedIn cover photo is a great example of how the space can be used to promote your website or other social media profiles. Coupled with his page description and headline, it’s simple, yet effective.
Mented Cosmetics is known for products that celebrate and complement a variety of skin tones.
With their LinkedIn cover photo, they showcase how their makeup looks on women of color, allowing their company mission to be visually front and center.
Squarespace is a popular platform for building personal and business websites.
Their cover photo excellently uses a company slogan and on-brand images to highlight who they are and what they do.
5. Jayde I. Powell
Jayde’s personal LinkedIn cover photo uses minimal icons to highlight where she’s from and what you can expect from her page. We love a touch of personality.
Ritual is a popular supplement brand and their cover photo makes it “clear” what their brand mission is. They use bright yellow to tie in with their brand identity while also highlighting their physical product.
While it can be often overlooked, using a customized LinkedIn cover photo can go a long way in helping you stand out.
But don’t overthink it – just remember to have fun, be creative, and stay on brand!
Are you ready to level up your LinkedIn presence? Plan, schedule and automatically publish to LinkedIn (for free!) with Later.
Source:later.com, originally published on 2021-12-07 15:43:53