What Is AI Content Creation?

What Does AI Content Creation Mean for Your Social Strategy?

When it comes to your social strategy, AI can help you be more productive in the initial stage of creating content, and also frees up your time to focus on other tasks.

“It’s useful for fast-track brainstorming and outlining — especially when you have writer’s block,” shares Content Marketing Specialist, Alyssa Gagliardi.

Here at Later, we already encourage the use of our AI-powered tools like Hashtag Suggestions and Best Time to Post to save time and maximize your efficiency.

Which is why we’re currently beta testing an AI Caption Writer tool.

With it, you can generate relevant and engaging captions for your Instagram posts by inputting a few keywords and phrases:

“AI writing tools can provide helpful prompts as a baseline when you need some extra inspiration,” says Christine Colling, Later’s Social Media Manager.

“However, it’s still extremely important to edit and tweak the copy to make sure it’s on-brand, written in your tone of voice, and to ensure it’s telling the story you want to tell,” she adds.

So, do we think that you should switch to only using AI? No, but it can be a great tool to support your social media strategy.

Stay tuned.

Later’s AI Caption Writer (Beta) will be coming soon. Subscribe to our free weekly newsletter and be the first to know when it officially launches:

Source: later.com, originally published on 2023-02-03 13:48:09