Rather than adding another platform (like Patreon) to the marketing mix, Super Follows allow you to monetize a platform you’ve already built a community on.
As mentioned above, Super Follows allows for unfiltered thoughts, early content previews, and exclusive conversations, all on Twitter. So lean into the exclusivity and community-building opportunity.
Makeup artist and esthetician Tiara Willis uses Super Follows to deliver special skincare tutorials and makeup tips for her Super Followers. She also uses the subscription to do in-depth Q&As:
Likewise, popular “NBA Twitter” social media personality @KingJosiah54 uses Super Follows to provide in-depth sports and social media analysis to his most engaged followers:
Dropped the premiere of my new series EXCLUSIVELY for my super follows called “Josiah’s Twitter Tips”
Every week I’ll be giving y’all game to make you the best tweeter you can be! pic.twitter.com/6a9ibHQzWG
— Josiah Johnson (@KingJosiah54) September 7, 2021
Josiah’s Super Follows video series is a great idea that could be replicated by creators in any niche – especially those looking to provide deeper insights for their community.
And @TarotByBronx, who is well known for her astrology-based advice, uses Super Follows to offer personalized tarot readings:
I used to do card pulls for people on the timeline when I first started out but then I had to stop when my account grew and it was super draining.
I just realized I can do that again on super follows! Im doing new moon pulls if anyone wants one or you have access ❤️
— Daddy Pluto 🚀🔸 (@TarotByBronx) September 6, 2021
Twitter Super Follows is still a very new feature, but if you’re a creator looking for new ways to monetize your social media presence, this is the perfect time to experiment.
We can’t wait to tap “Super Follow” and see what you create.
And while you’re here, get the latest Twitter news and trends via Later’s free email newsletter — delivered straight to your inbox every week:
Source: later.com, originally published on 2021-10-19 09:04:58
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