Facebook Announces 2021 Communities Summit, Launches New, $350k Community Awards Program
Facebook Announces 2021 Communities Summit, Launches New, $350k Community Awards Program

Facebook has announced the date of its 2021 Communities Summit, with the virtual event set to be held on November 4th, where Facebook will bring together moderators from various Facebook groups, in order to provide insights and tips, and share

10 SEO Metrics That Actually Matter (And 4 That Don't)
10 SEO Metrics That Actually Matter (And 4 That Don’t)

SEO metrics are indicators that help you understand whether your SEO is working. Some are essential, many are useful, and others are just vanity metrics that won’t help you make better decisions. But how do you know which are which?

Facebook Outlines Advances in Connectivity, as it Works to Connect the Next Billion Users
Facebook Outlines Advances in Connectivity, as it Works to Connect the Next Billion Users

Despite reaching ubiquitous levels in many regions, Facebook continues to add more users every quarter, which, considering the app has now been around from 17 years, is pretty amazing to see. But there is a key trend to note within

How to Create a Seamless Out of Office (OOTO) Plan
How to Create a Seamless Out of Office (OOTO) Plan

According to Gallup, nearly 76% of employees experience burnout at least once. While everyone’s idea of rejuvenation is different, the majority of people can agree that taking some much needed vacation time helps with bouncing back. At Seer, we’re lucky

Clubhouse Expands Clips Access to All Users on iOS, Adds New Link-Sharing Option for Rooms
Clubhouse Expands Clips Access to All Users on iOS, Adds New Link-Sharing Option for Rooms

After launching its new ‘Clips’ option in beta last week, which enables users to share 30-second audio clips from public rooms, Clubhouse has now expanded the option to all users on iOS, while it’s also launching another new sharing feature,

Paid Social Creative Playbook: What is It? Why Create It?
Paid Social Creative Playbook: What is It? Why Create It?

We constantly consume content on social media. In 2020, the average time spent per user on social media apps is 2 hours 25 minutes per day, which is where 47% of all internet users first discover a new brand. Consumption

Instagram's Testing Likes on Stories, Providing Another Engagement Option
Instagram’s Testing Likes on Stories, Providing Another Engagement Option

What would a Like button add to the Instagram Stories experience? Right now, you can respond to a Story with a quick emoji response, which is then sent to the creator via DM, while you can also type in a

What Is a Causal Impact Analysis and Why Should You Care?
What Is a Causal Impact Analysis and Why Should You Care?

Let’s talk about noise. Not the type your car makes that causes you to crank up the stereo, but the kind that can make your marketing testing infuriatingly difficult to read. Most of us have probably been there – you

9 Easy Local Link Building Tactics
9 Easy Local Link Building Tactics

Every major local SEO organic and map pack study and survey shows links as one of the most prominent ranking factors. So if you want to rank yours or your client’s local business higher in Google, then you’re going to

Twitter Removes Live Stream Guests Option in Order to Improve Broadcast Quality
Twitter Removes Live Stream Guests Option in Order to Improve Broadcast Quality

Here’s a relatively small change, though it will impact some users. Today, Twitter has announced that it’s removing its video live-stream guests option, which enabled users to add audio-only guests into their live-stream broadcasts. As of today we’re removing the