If you want to show up on the Instagram Reels tab, creating original content is key.
With thousands — even millions — of creators sharing to Instagram Reels daily, thinking of original ideas is one tall order.
Fortunately, you don’t have to totally reinvent the wheel when it comes to planning your Instagram Reels. The main thing is to create content that is educational or entertaining — with your own unique twist.
By adding your own little spin or perspective, you can take any existing idea and create something fresh and engaging.
For example, if you’re a photographer, this could be a series of camera setting hacks, lust-worthy locations, or your favorite portrait shots like @myparisportraits:
Instagram has confirmed it prioritizes videos that aren’t visibly recycled from third-party apps, so creating original content in the Reels editor could also help boost your visibility.
Creating original content may take a bit of time and effort, but it’s one of the best ways to hack the algorithm and set yourself apart in your niche.
Ready to save time planning your Instagram content? Start scheduling your Reels with Later — sign up today:
Source: later.com, originally published on 2021-08-25 14:23:40
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