How to Promote a Blog on Instagram

#5: Prioritize Video and High-impact Visuals

The Instagram algorithm is prioritizing video content more than ever.

So with this in mind, it’s worth planning promotional content that plays into what the algorithm wants.

So even if it’s a quick Reel chatting about the content of your latest post (paired with a strong CTA) this will likely deliver better results.

Check out how we do this at Later:

Now you’re ready!

With these tips in your Instagram marketing arsenal, you’ll be able to tap into the platform to boost traffic to your blog. 

But as you try these tactic out, remember that finding your groove on any social platform, especially when trying something new, can take time.

Keep track of what works best for you — then do more of it. 

Your blog readership will be booming in no time.

Level up your Instagram blog promotion strategy by planning, previewing, and scheduling your posts in advance with Later.