How to Optimize Your TikTok Bio

Tip #1: Choose a Clear Username and Display Name

A good, memorable name plays a vital role in your TikTok bio

Not only does it set the tone for what your account is all about, but it can also make sure you show up in relevant keyword searches.

Your account username is also visible on every video your share and comment you make – making it a huge part of your profile identity.

So you’ll want to make those as clear and to the point as possible. 

No one’s going to remember @friend292694blueandgrey but you’ve got a shot with a name that users are familiar with, like say, @starface or @oh.its.phoebe

If you’re a brand or business stick to your company name so there’s no confusion and if you’re a creator, use your full name or a nickname that users associate you with. 

TIP: For extra discovery, keep your username and display name consistent across all social platforms. That way, it’s easier to find your account on each platform.

Source: later.com, originally published on 2021-11-01 08:25:29