Are Facebook Reels About to Change the Game on the Platform?

How to Share Instagram Reels to Facebook

To start taking advantage of all the perks that the short-form video feature provides (*cough* added engagement, reach, and traffic), you can create and share Facebook Reels one of two ways: 

1. Create Facebook Reels Directly in the App 

To create your first Reel on Facebook, head to the camera icon from the “Reels and Short Video” section in the Facebook News Feed.

From there – much like on Instagram and TikTok – you can record up to 60-second clips, upload videos from your camera roll, or incorporate both! You can also turn any Facebook Story into a Reel.

Next, play around with a slew of editing tools like AR filters, sounds, Remix, and so much more.

Once you’re happy with the end result, tap “Share” and voila, a Reel is born!

And if you’re not ready to post your Reel, you can press “Save As Draft” to post at a later date.

2. Share Instagram Reels to Facebook

To share an existing Instagram Reel to Facebook, open up Instagram and tap the “Profile” tab at the bottom-right corner.

Tap the “Menu” tab at the top-right corner.

Tap “Settings” and click “Privacy,” then head to “Reels.”

From there, toggle “Recommend on Facebook” on.

If you prefer to only share select Reels from Instagram, make sure to keep your “Recommend on Facebook” toggle turned off. You’ll still have the option to “Recommend on Facebook” when you go to share each Reel.

NOTE: The “Recommend on Facebook” option will only be available to users who have a public account on Instagram.

Plus, you can also share public Reels to Stories on Facebook.

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Source:, originally published on 2021-10-21 08:20:11