Author: Brett Belau

Quick. List your top goals for 2022. If you said brand awareness, acquisition, conversions and retention—you’ve got a lot on your plate (like most marketers). Luckily, you can achieve them all with social media. The caveat? Your paid and organic

What’s coming next for Snapchat? We’ll soon find out – today, Snap Inc. has announced its fourth annual Partner Summit, which will be held on April 28th, via a digital event. Sub-titled ‘Back to Reality’, Snap will use the event to showcase

LinkedIn has published a new infographic which looks at the value of branding from different perspectives, and how each of these views are becoming more integrated as a result of the pandemic. COVID lockdowns forced more people to work from

TikTok has announced a new slate of programming for Arab Heritage Month, celebrating Arab culture via short-form clips, while also showcasing some of the best creators within the #ArabTikTok community. As explained by TikTok: “For National Arab American Heritage Month

If you use Instagram Reels regularly, you’ve likely already noted this change. But if you haven’t, Instagram recently updated the editing process within Reels to make it easier to trim and re-arrange your video clips within the Reels composer. As