YouTube Tests New Timed Comments in Video Playback to Provide More Context and Maximize Engagement
YouTube Tests New Timed Comments in Video Playback to Provide More Context and Maximize Engagement

YouTube is testing a new comment display option, which will show viewer comments at specific, timed points within the playback, which could provide more context on their intention and meaning, while also highlighting where the best conversation is happening around

Pinterest Announces New Initiatives to Celebrate Asian and Pacific Islander Heritage Month
Pinterest Announces New Initiatives to Celebrate Asian and Pacific Islander Heritage Month

Asian and Pacific Islander Heritage Month is being held in May, and Pinterest has announced a range of new events and initiatives to help mark the occassion, and highlight API creators. First off, Pinterest will feature a range of API

Instagram Launches First Edition of 'Instagram Insider' Digital Magazine, Highlighting Platform Trends
Instagram Launches First Edition of ‘Instagram Insider’ Digital Magazine, Highlighting Platform Trends

This is interesting – today, Instagram has published the first edition of its new ‘Instagram Insider‘ digital magazine, which aims to highlight key content trends, based on Instagram activity, as well as influential creators on the platform. As explained by Instagram:

Snapchat Shares Update on Internal and External Diversity Efforts, Including a Re-Think of its Camera Tools
Snapchat Shares Update on Internal and External Diversity Efforts, Including a Re-Think of its Camera Tools

Snapchat has published the second edition of its Diversity Annual Report, which outlines the progress the company has made in seeking to meet its established goals on internal representation and improvement, while Snap has also provided details on news initiatives

Why Facebook Conversions API Matters in a Cookie-Less Future
Why Facebook Conversions API Matters in a Cookie-Less Future

It is no surprise that the plan by Apple and Google to depreciate third-party cookies is a concerning topic among advertisers tasked with accurately attributing conversions while respecting user privacy. To combat these huge shifts in the industry and to

How to Start an SEO Business in 6 Steps
How to Start an SEO Business in 6 Steps

I’ve been working for Ahrefs full-time for over three years. But before that, I ran an SEO business. My business wasn’t huge. At its peak, I was turning over between $5k-$10k per month. So if you’re here expecting to learn

Facebook Will Soon Enable Businesses to Create Facebook Ads Within WhatsApp's Business Tools
Facebook Will Soon Enable Businesses to Create Facebook Ads Within WhatsApp’s Business Tools

With Facebook working to make WhatsApp a more all-encompassing tool for business and personal use, it’s also looking to provide more promotional tools for brands on WhatsApp, in order to raise awareness of their connection options via message. But there

Multiple Vendors vs. Single AOR: Which is Best for Your Organization?
Multiple Vendors vs. Single AOR: Which is Best for Your Organization?

Written By: Emily Capuano & Meagan Jubb As companies begin to grow and scale, so should their marketing efforts, and likely this triggers the need for support.  Branding agencies, design shops, full service advertising conglomerates; there are a lot of

Facebook Partners on New Program to Provide Digital Skills Training to Minority Communities
Facebook Partners on New Program to Provide Digital Skills Training to Minority Communities

Facebook has announced a new initiative, in conjunction with Goodwill Partners and Coursera, that will provide accredited social media ad digital marketing training to over 6,000 job seekers in the US, free of charge, via a new scholarship program. The

Messenger Launches New Initiative to Celebrate the Work of Influential Teachers and Educators
Messenger Launches New Initiative to Celebrate the Work of Influential Teachers and Educators

Facebook Messenger has launched a new initiative to celebrate the work of teachers, as part of National Teacher Appreciation Day, which is coming up on May 4th.  Teachers, as Facebook notes, have faced an increasingly difficult task over the past