Google's Helpful Content Update: Predictions & Hypotheses
Google’s Helpful Content Update: Predictions & Hypotheses

Google’s Helpful Content Algorithm Update: Hypotheses from 23 Years of SEO Experience Google has a new signal for limiting the appearance of low quality / not authoritative content in organic search. This signal seems to focus on content that doesn’t

TikTok Outlines its Preparations for the Upcoming US Midterms
TikTok Outlines its Preparations for the Upcoming US Midterms

With the US midterms coming up, every major social network is working to get ahead of an expected rush of misinformation, division, angst and hate, with each app deploying a range of new tactics and tools to better detect concerns,

WhatsApp Launches New Desktop App for Windows PCs
WhatsApp Launches New Desktop App for Windows PCs

WhatsApp has added another way for users to stay in touch, with a new desktop app for Windows PCs. As you can see here, the new WhatsApp for Windows, which is now available in the Microsoft store, provides another means

Pinterest Launches New Streamlined In-App Purchase Process for Shopify Merchants
Pinterest Launches New Streamlined In-App Purchase Process for Shopify Merchants

Pinterest’s looking to help Shopify merchants maximize their in-stream sales with the addition of a new streamlined conversion process that will make it faster and simpler for users to buy direct from your Pin listings. As you can see in

Reddit Announces New Developer Platform to Facilitate Additional Tools and Functions
Reddit Announces New Developer Platform to Facilitate Additional Tools and Functions

Reddit’s looking to facilitate expanded functionalities and research tools, with the launch of a new Reddit Developer Platform, which will provide access and resources that will enable outside developers to build and iterate on Reddit’s existing operations. As explained by

Snapchat Shares New Insights into the Importance of Privacy Controls in Social Apps [Infographic]
Snapchat Shares New Insights into the Importance of Privacy Controls in Social Apps [Infographic]

Privacy is a key focus for Snapchat users, and increasingly, for web users in general, with the initial novelty of public posting on social media wearing off, and more people now looking to stay connected without fear of judgment that

Meta Outlines its Approach to Election Security Ahead of the US Midterms
Meta Outlines its Approach to Election Security Ahead of the US Midterms

The US Midterms are coming up, and Meta has today outlined how it’s working to combat the spread of political misinformation within its apps, via a range of measures and awareness tools designed to help users make more informed choices

Snap Launches New Bitmoji Fashion Collection from Carhartt, as it Continues to Build its Personalization Tools
Snap Launches New Bitmoji Fashion Collection from Carhartt, as it Continues to Build its Personalization Tools

While Meta continues to work on advanced VR interaction, with a view to hosting the next stage of digital connection, Snapchat is charting its own path in building towards the metaverse future, which may or may not be owned by

TikTok Expands Test of Downvotes for Video Replies, Adds New Prompts to Highlight its Safety Tools
TikTok Will Submit Algorithms and Moderation Processes for Review to Ease Concerns Around CCP Meddling

As part of its broader effort to reassure western lawmakers of its independence from Chinese Government meddling, TikTok will now enable US data hosting partner Oracle to regularly review its algorithms and content moderation models, in order to ensure that

How Reducing Options Can Increase Your eCommerce Conversion Rate [Infographic]
How Reducing Options Can Increase Your eCommerce Conversion Rate [Infographic]

Are you looking for ways to increase sales on your eCommerce website? Want to learn how reducing the options you offer visitors can affect your bottom line? The team from QuickSprout share their eCommerce conversion tips in this infographic. They highlight