AI Content's Impact on the ROI of SEO
Q&A with Rand Fishkin and Wil Reynolds

On-Demand Webinar: Is SEO Declining in Value?  

Over $200K Spent. Here's What I Learned
Over $200K Spent. Here’s What I Learned

While it’s relatively easy to learn advertising on Quora, it takes a lot of trial and error to find out what works best. A few tricks can make your work more efficient and your campaigns more effective. I’ve been using

AI Content's Impact on the ROI of SEO
AI Content’s Impact on the ROI of SEO

If you are tasked with creating a POV around the risk/upside to SEO, content marketing, or paid search in a ChatGPT world, then this post is for you.

9 Aspects That Might Surprise You
9 Aspects That Might Surprise You

Building links to English content has been covered a million times. But what do we know about link building in non-English markets? A lot of that knowledge is often kept locally. There could be significant differences from what you’re used

Resume for an SEO Specialist
Resume for an SEO Specialist

Getting your dream SEO job often means you’ll need a showstopping resume just to get your foot in the door. But how exactly can you get your resume to stand out from the crowd? Let me show you how. To get started,

Discord Acquires Anonymous Teen Connection App ‘Gas’
Discord Acquires Anonymous Teen Connection App ‘Gas’

This may not be hugely relevant from a social media marketing perspective right now, but it is worth noting, especially if you’re trying to connect with younger user groups. Today, gaming-focused messaging platform Discord has announced that it has acquired

B2B Content Marketing: Ahrefs’ Guide
B2B Content Marketing: Ahrefs’ Guide

B2B content marketing is creating and promoting content to attract other businesses that are your target customers. Content marketing is essential for B2B businesses because education prospects help them make buying decisions. According to Statista, 30% of marketers say content

6 Tips for Using Instagram for Social Media Customer Service
6 Tips for Using Instagram for Social Media Customer Service

We all know how great Instagram is for generating leads and driving sales, but it’s also a great (and super important) tool for social media customer service!  But managing all of your comments, DMs, and replies can be a major challenge

Artists Launch Legal Action to Stop AI Generative Tools from Re-Purposing their Work
Artists Launch Legal Action to Stop AI Generative Tools from Re-Purposing their Work

Key points: With AI generative tools on the rise, a growing number of creators are launching legal action to stop their work being used as source material, which robs them of fair compensation A collective of artists has launched a

The 5 Best Long-tail Keyword Generator Tools
The 5 Best Long-tail Keyword Generator Tools

Long-tail keywords are nothing more than keywords with low monthly search volumes. It doesn’t matter if they’re made up of two, three, or 10 words. Thanks to their low popularity, they’re often less competitive and easier to rank for than short-tail