TikTok Launches a Talent Manager Portal for Creators
TikTok Launches a Talent Manager Portal for Creators

How Does TikTok’s Talent Manager Portal Help Creators? According to TechCrunch, TikTok’s focus on creator-branded content is a priority in 2023. Why? Brands have seen a 26% lift in favorability and a 22% increase in recommendations when working with creators.

Instagram Adds New ‘Quiet Mode’ to Help Users Take Breaks, Extra Manual Controls for Reccomendations
Instagram Adds New ‘Quiet Mode’ to Help Users Take Breaks, Extra Manual Controls for Reccomendations

Key points: Instagram’s adding a ‘Quiet Mode’ that will notify contacts when you’re offline Instagram’s also adding new manual content controls to improve its recommendations Instagram’s also adding new settings update alerts for parents   Instagram’s adding more ways for

AI Content's Impact on the ROI of SEO
AI Content’s Impact on the ROI of SEO

If you are tasked with creating a POV around the risk/upside to SEO, content marketing, or paid search in a ChatGPT world, then this post is for you.

9 Aspects That Might Surprise You
9 Aspects That Might Surprise You

Building links to English content has been covered a million times. But what do we know about link building in non-English markets? A lot of that knowledge is often kept locally. There could be significant differences from what you’re used