Instagram's Removed In-Stream Video Ad Placements from its Advertising Options
Instagram’s Removed In-Stream Video Ad Placements from its Advertising Options

Instagram’s taken another small step towards its next evolution, with ad partners now being informed that in-stream video ad placement is no longer available as an option in the app. As you can see in this notification, posted by @Jaketheadnerd

How to Learn SEO (Complete Roadmap)
How to Learn SEO (Complete Roadmap)

Learning SEO can seem overwhelming. It’s a complex topic, and the industry is rife with misinformation. But with a bit of time, effort, and the right roadmap, it’s something that anyone can learn. Here’s the roadmap we’ll cover in this guide: Let’s

Meta Reiterates the Value of Personalized Ad Tracking in New Ad Campaign
Meta Reiterates the Value of Personalized Ad Tracking in New Ad Campaign

Meta is still reeling from the impacts of Apple’s ATT update for iOS, which has seen many users cut it off from data tracking entirely, limiting the insight that it can then share with its ad customers. Indeed, in Meta’s

7 Ps, 4 Cs, & Other Things You Need to Know
7 Ps, 4 Cs, & Other Things You Need to Know

The marketing mix is a system of interconnected elements used to bring products or services to the market and effectively communicate them to the target audience. This concept is often equated with the four Ps of marketing. However, there are