Instagram's New Promotional Campaign Celebrates the Diversity and Creativity of its Audience
Instagram’s New Promotional Campaign Celebrates the Diversity and Creativity of its Audience

Instagram has launched a new promotional push which celebrates the diversity of Instagram users, under the slogan “Who We Become is Yours to Make.” As explained by Instagram: “After a year that challenged everything we thought was normal and possible, a

Why Are Recruiters All Over My LinkedIn Right Now?
Why Are Recruiters All Over My LinkedIn Right Now?

In This Article: Every time you login to LinkedIn, you’re met with that little red number bubble over top of your Messaging navigation. Does it feel like that number is bigger these days? It’s not just your imagination – the

The Website Migration Guide You Need To Read
The Website Migration Guide You Need To Read

A website migration is a term used to describe any significant changes to a website’s setup which may impact SEO, such as changes to the domain, URLs, hosting, platform, or design. There are many different kinds of migrations, but the

TikTok Maintains its Download Momentum, Leading the List Once Again in July
TikTok Maintains its Download Momentum, Leading the List Once Again in July

In news that will likely come as no surprise, TikTok was once again the most downloaded app in July, according to the latest data from app analytics platform Sensor Tower. That shouldn’t be surprising, because TikTok has been atop the monthly

Instagram Adds New 'Audio' Tab to its Search Options to Boost Reels Engagement
Instagram Adds New ‘Audio’ Tab to its Search Options to Boost Reels Engagement

Instagram has added the capacity to search for audio specifically within the search tab in the app, making it easier to tap into trends based on music clips, with a focus on Reels creation based on the same. As you

Three Breakout Themes from MozCon 2021
Three Breakout Themes from MozCon 2021

Thank you Seer MozCon 2021 Team for contributing to this recap: Leena Chen, Ismaeel Elkhateeb, Chase Freezman, Sara Janae Niemiec, and Katelyn Sidley. 1) Communicating & Presenting Value to Non SEOs  Relevant Sessions: Build for Search: Modern Web Dev That Puts SEO

Snapchat Posts Strong Results in Q2, Including a Record Increase in Revenue
Snapchat Outlines its Approach to Misinformation and How it’s Seeing Success in Combating its Spread

Snapchat has published a new overview of its ongoing efforts to combat the spread of misinformation in its app, which also provides some valuable insights into the variance between Snap and other platforms, and why it requires a unique, dedicated

Facebook Shuts Down Project Analyzing the Impact of Misinformation in Political Ads on the Platform
Facebook Shuts Down Project Analyzing the Impact of Misinformation in Political Ads on the Platform

This is not a great look for Facebook. Earlier in the week, Facebook announced that it had been forced to cut off a group of NYU researchers from accessing Facebook’s internal usage data, because the NYU team had failed to

Pro Tips: TikTok Shares Advice on How Brands Can Establish a Presence on the Platform, and Generate Results
Pro Tips: TikTok Shares Advice on How Brands Can Establish a Presence on the Platform, and Generate Results

TikTok is the platform of the moment, with the short-form video app continuing to lead the app download charts, and add users at an unprecedented rate. And with the platform now on track to reach a billion users this year

SMT Expert Series: Nick Cicero Discusses the Latest Analytics Trends and Opportunities
SMT Expert Series: Nick Cicero Discusses the Latest Analytics Trends and Opportunities

Nick Cicero is one of the most experienced and knowledgeable minds in social media analytics. Nick made data analytics his primary focus with the launch of his company Delmondo back in 2014. Delmondo was the first platform to offer in-depth