Twitter Updates Bookmarks UI, Counts Bookmarks as Partial Likes
Twitter Updates Bookmarks UI, Counts Bookmarks as Partial Likes

Twitter has updated the display of the ‘Bookmark’ option in the app, which is one of several key fixes that Elon Musk had requested in recent weeks, as a means to help boost in-app engagement. As you can see, in

Google Optimize is Going Away. What Now?
Google Optimize is Going Away. What Now?

Google just announced that on September 30, 2023, it will sunset Google Optimize, its AB Testing tool. The news shook the Experimentation and AB Testing world since Google Optimize was one of the most popular tools around since it was

How Much Does SEO Cost in 2023? [Industry Research]
How Much Does SEO Cost in 2023? [Industry Research]

In November 2022, we surveyed members of the SEO industry to find out how much they charge for SEO services. Here are the top 10 takeaways: 78.2% of SEOs charge monthly retainers for some or all of their services. 54.5%

3 Great Ways to Use the Instagram Collections Feature
3 Great Ways to Use the Instagram Collections Feature

Wondering if you should be using Instagram collections? Even though the feature hasn’t received as much hype as say, Instagram Stories, it’s definitely one of the more useful tools out there! Whether you want to collect user-generated content or keep

LinkedIn Removes ‘Curious’ Reaction Option on Posts
LinkedIn Removes ‘Curious’ Reaction Option on Posts

What a curious case this is. This week, many LinkedIn users have reported that the ‘curious’ emoji reaction has gone missing from the app, with the reactions set now back to just six options. After the addition of its ‘funny’

AI Content's Impact on the ROI of SEO
Q&A with Rand Fishkin and Wil Reynolds

On-Demand Webinar: Is SEO Declining in Value?  

Over $200K Spent. Here's What I Learned
Over $200K Spent. Here’s What I Learned

While it’s relatively easy to learn advertising on Quora, it takes a lot of trial and error to find out what works best. A few tricks can make your work more efficient and your campaigns more effective. I’ve been using

TikTok Launches a Talent Manager Portal for Creators
TikTok Launches a Talent Manager Portal for Creators

How Does TikTok’s Talent Manager Portal Help Creators? According to TechCrunch, TikTok’s focus on creator-branded content is a priority in 2023. Why? Brands have seen a 26% lift in favorability and a 22% increase in recommendations when working with creators.

Instagram Adds New ‘Quiet Mode’ to Help Users Take Breaks, Extra Manual Controls for Reccomendations
Instagram Adds New ‘Quiet Mode’ to Help Users Take Breaks, Extra Manual Controls for Reccomendations

Key points: Instagram’s adding a ‘Quiet Mode’ that will notify contacts when you’re offline Instagram’s also adding new manual content controls to improve its recommendations Instagram’s also adding new settings update alerts for parents   Instagram’s adding more ways for

AI Content's Impact on the ROI of SEO
AI Content’s Impact on the ROI of SEO

If you are tasked with creating a POV around the risk/upside to SEO, content marketing, or paid search in a ChatGPT world, then this post is for you.