3 Essential Email Marketing Metrics You Should Track & How to Improve Them [Infographic]
3 Essential Email Marketing Metrics You Should Track & How to Improve Them [Infographic]

Are you looking for ways to measure the success of your email marketing strategy? Want to know the metrics to track to establish how successful your marketing emails are? The team from Salesforce share the essential email marketing metrics to measure

The ROI of a Weekly Video Ad Strategy [Infographic]
The ROI of a Weekly Video Ad Strategy [Infographic]

Does your brand have a video marketing strategy?  A well-planned video strategy can drive brand awareness and loyalty, boost sales, foster greater audience connection, and much more. Most brands, however, simply don’t have the time or resources to map out

How to Succeed with Video on Each Social Network [Infographic]
How to Succeed with Video on Each Social Network [Infographic]

Are you looking for ways to improve your social media marketing strategy? Want to know how to incorporate video on each social network? The team from Breadnbeyond share their tips for success in this infographic. They cover the following social platforms:

People of Seer: Meet Lindsey Scott
People of Seer: Meet Lindsey Scott

Welcome back to People of Seer: Philly Edition! In this series, you’ll get to meet our team and learn about what makes them the best around (in our humble opinion). 💡 Lindsey Scott, Operations Lead – Business Strategy & Client

Does It Matter for SEO? (Data Study)
Does It Matter for SEO? (Data Study)

Many SEO and content tools give readability recommendations related to something called a Flesch Reading Ease score. But how much attention should you pay to it? What is it really good for? Can a better readability score help you rank better?

Facebook's Testing a New 'Threads' Option for Feed Posts
Facebook’s Testing a New ‘Threads’ Option for Feed Posts

It seems like every time another social app comes out with any feature that’s even the slightest bit useful, Facebook is like ‘we can do that too’, doesn’t it? Last week, some Facebook users began seeing this new prompt appear within

Twitter's Testing New Audience Controls on Tweets, Making it Easier to Engage Around Various Topics
Twitter’s Testing New Audience Controls on Tweets, Making it Easier to Engage Around Various Topics

This could have a significant impact on Twitter usage, and the way you build Twitter audiences moving forward. Among its various experiments and tests, which are part of its accelerated development process after years of relative stagnation, Twitter is working

Pinterest Bans All Weight Loss Related Ads
Pinterest Bans All Weight Loss Related Ads

Pinterest completes their list of already banned weight loss related ads as National Eating Disorders Association’s data shows a steep rise in unhealthy eating patterns during the pandemic and Pinners embrace radical self-acceptance. National Eating Disorders Association helpline has reported

Facebook Joins EU Climate Pact With Renewables Pledge
Facebook Joins EU Climate Pact With Renewables Pledge

Facebook this week said it had joined the European Union’s Climate Pact and pledged to take steps toward reducing its carbon footprint. The social network outlined four ways it will work to help people “build a greener Europe.”  Rely completely

Facebook Runs Video Tests to Make Instagram More Like TikTok
Facebook Runs Video Tests to Make Instagram More Like TikTok

Facebook is testing changes to its Instagram photo-sharing app that will make it more like the social video app TikTok. Adam Mosseri, the head of Instagram, announced the plan on Wednesday to show full-screen, recommended videos in user feeds. “We’re also