Planning for 2023 - Researching Promotional Placements and Opportunities
Planning for 2023 – Researching Promotional Placements and Opportunities

Looking to get more attention for your business in 2023? Over the first few weeks of the year, we’re publishing a series of tips and notes on how to maximize your social media and digital marketing efforts, including pointers on

Optimizing LinkedIn Ads for 60% More Leads
What are Google Search Partners?

The Google Search Partners program, established in 2003, provides a network of Google partner websites where search ads may be displayed. Digital marketers may not realize the option to run ads on these search partners is auto-enabled when creating a

3 Great Tips for Using the Instagram Archive Feature
3 Great Tips for Using the Instagram Archive Feature

It’s only been out since June, but the new Instagram Archive feature is already changing the game. Whether you’re testing out a new Instagram theme for your feed, or you don’t totally love your posts from back in 2012 (who does!?),

How to Take Advantage of Meta’s Advantage+ Shopping Campaigns
How to Take Advantage of Meta’s Advantage+ Shopping Campaigns

After a successful beta test, Meta launched Advantage+ Shopping Campaigns in August 2022, which have since been proven to be an incredibly effective way to drive traffic to your online store, and increase sales with less heavy lifting. Meta’s Advantage+ shopping