New Report Shows That Young Users are Increasingly Turning to TikTok for News Content
New Report Shows That Young Users are Increasingly Turning to TikTok for News Content

Amid ongoing concerns about its data gathering processes, and its possible linkage to the Chinese Government, TikTok’s influence continues to grow, with the platform now a key source of entertainment for many of its billion active users. And it’s not

What I’ve Learned in My 1st 30 Days at Seer Interactive
What I’ve Learned in My 1st 30 Days at Seer Interactive

30 days ago, I joined Seer Interactive as the Vice President of Analytics & Insights. As with any new job, you do your best to get to know the company and its people prior to joining, but you never really

3 Steps to Planning the Perfect Instagram Feed for Business
3 Steps to Planning the Perfect Instagram Feed for Business

Your Instagram profile is like a first impression of your brand, so you want to make it a good one! Long gone are the days of posting in the moment to Instagram, and now the growing trend is to have a well

LinkedIn Announces New Privacy-Friendly Ad Targeting Options for B2B Brands
LinkedIn Announces New Privacy-Friendly Ad Targeting Options for B2B Brands

LinkedIn has announced some updated ad targeting options, as it works to align with evolving privacy regulations, while still providing optimal reach options for brand partners. First off, LinkedIn’s expanding its Group Identity audience targeting option to all ad types.