TikTok Publishes New Report on the Benefits of an Integrated Media Strategy to Boost Brand Messaging
TikTok Publishes New Report on the Benefits of an Integrated Media Strategy to Boost Brand Messaging

Yes, digital platforms are where everyone is consuming media these days, with more people spending more and more of their time using social apps to stay connected and entertained at all hours of the day. But that doesn’t mean that

YouTube Launches Expanded Test of Channel Gifting to Help Creators Grow Their Audience
YouTube Launches Expanded Test of Channel Gifting to Help Creators Grow Their Audience

YouTube has announced that it’s expanding its test of membership gifting to more users, after launching an initial trial of the option in Japan earlier in the year. Just as it sounds, membership gifting enables users to buy channel memberships

Meta Announces Speakers and Agenda for Next Week's 'Conversations' Business Messaging Conference
Meta Announces Speakers and Agenda for Next Week’s ‘Conversations’ Business Messaging Conference

Meta’s holding its first ever ‘Conversations’ business messaging conference next week (5/19), where it will showcase its latest innovations and coming upgrades for its messaging platforms, which now cumulatively have over 2 billion users. And it’s bringing out the big guns

Musk Says Twitter Deal 'On Hold' Pending More Data on the Actual Number of Fake Accounts in the App
Musk Says Twitter Deal ‘On Hold’ Pending More Data on the Actual Number of Fake Accounts in the App

The action continues in the Elon Musk Twitter takeover push. Early this morning, via, of course, a tweet, Musk announced that his proposed purchase of the company had been temporarily put on hold pending additional details from Twitter to support